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QualBoard® Digital Discussions

An enterprise qualitative research tool created to capture rich, agile qual, QualBoard® delivers the ultimate ease and flexibility.

QualBoard® is the most fully-featured digital discussion option, bringing multiple qual methodologies and approaches together in a single enterprise tool. Use it to conduct general exploratory discussions, concept evaluation, ad testing, digital ethnographies, and so much more, giving you the flexibility to address any qualitative research project with ease.

Tailor your research to your objectives with flexible event types, used alone or in combination:

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