Animated Personas (US)

Get Instant Insights with Animated Personas

Use AI-models of real consumers for instant feedback. Sign up for a demo and test two of your ad concepts for free!*

*US customers only, for Canadian promotional offering visit here.

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Animated Personas are AI-models trained to mimic the behaviors, responses and evolving interests of real consumers.

They are plugged into the Internet, reading thousands of articles from hundreds of websites every day, looking for topics that match their specific interests.

Created from data provided by humans, their interests will evolve when exposed to new topics mirroring human discovery.

Why test with Animated Personas?

Unlimited testing because Animated Personas never fatigue.

They represent millions of people, so your research reflects these large sample sizes.

Animated Personas never share, so confidentiality is guaranteed.

Gain key insights with full-service reporting and analysis

Overall Interest from Animated Persona and the content being reviewed.

Importance Testing revealing specific components of ad concepts that are deemed important, obtained by breaking content into specific sections and then looking at each section as a subset of the entirety of the information.

Key insights obtained by looking at each ad concept sentence as a subset of the section that was deemed important, producing a ranking.

Value of each sentence in the most important section is produced by showing the drop in interest when it is excluded from an Animated Personas’ evaluation.

Bring your target audience right into the boardroom. Sign up for a demo now and test two of your ad concepts for free!